Skylanders

How often do you get to brand something entirely new and truly revolutionary? Activision tagged us with the once in a lifetime opportunity to bring a disruptively unique new brand and play category to life. For Skylanders, now over $4 billion strong, we delivered an unforgettable consumer facing experience from top to bottom.

Our Work

Visual Language / Key Art / Iconography / Packaging / Style Guide / Creative Strategy / Concepting / Illustration / Identity System / Digital / Print Assets

"Toys To Life" – Brought To Life

When physical toys meet cutting edge video games, the result is pure magic, and powerful illustrations were key to communicating the brand's appeal. PicturePlane, our in-house digital art division, elevated the illustration style year over year, delivering hundreds of mind blowing character images for use across every platform.