PROJECT: BRANDING
STRATEGY / BRAND VOICE / IDENTITY SYSTEM / COLLATERAL / PACKAGING PROGRAM / VISUAL LANGUAGE
Located in Summerland, California, conveniently next door to tony Montecito (home of Oprah), Field+Fort is a uniquely elegant retail destination where soil meets sea, and everything is on trend yet timeless. The gorgeously upscale shop and café yearned for a comprehensive identity to reflect the warmth and tastes of its owners, a renowned interior designer and a charming, globe-trotting tastemaker.