TRU TO THE PROMISE

CLIENT: TRUVIAN HEALTH  PROJECT: REBRAND
CORPORATE REBRAND / BRANDING / CREATIVE STRATEGY / IDENTITY REFRESH / WEBSITE / BRAND GUIDELINES

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Traditionally, getting a blood test can be an elaborate ordeal – requiring appointments, office visits, offsite lab work, and expense. Truvian is changing that with a groundbreaking alternative to offsite labs: a compact instrument that will deliver lab-accurate insights to inform healthcare decisions, right on your smartphone, in minutes instead of days.  HCI partnered with Truvian to deliver a fresh, modern identity system,  fusing the vitality of a lifestyle brand with the credibility of next-generation science.

TRU TO THE PROMISE

CLIENT: TRUVIAN HEALTH  PROJECT: REBRAND
CORPORATE REBRAND / BRANDING / CREATIVE STRATEGY / IDENTITY REFRESH / WEBSITE / BRAND GUIDELINES

————

Traditionally, getting a blood test can be an elaborate ordeal – requiring appointments, office visits, offsite lab work, and expense. Truvian is changing that with a groundbreaking alternative to offsite labs: a compact instrument that will deliver lab-accurate insights to inform healthcare decisions, right on your smartphone, in minutes instead of days.  HCI partnered with Truvian to deliver a fresh, modern identity system,  fusing the vitality of a lifestyle brand with the credibility of next-generation science.

TRU TO THE PROMISE

CLIENT: TRUVIAN HEALTH  PROJECT: REBRAND
CORPORATE REBRAND / BRANDING / CREATIVE STRATEGY / IDENTITY REFRESH / WEBSITE / BRAND GUIDELINES

————

Traditionally, getting a blood test can be an elaborate ordeal – requiring appointments, office visits, offsite lab work, and expense. Truvian is changing that with a groundbreaking alternative to offsite labs: a compact instrument that will deliver lab-accurate insights to inform healthcare decisions, right on your smartphone, in minutes instead of days.  HCI partnered with Truvian to deliver a fresh, modern identity system,  fusing the vitality of a lifestyle brand with the credibility of next-generation science.

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